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About the destination

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Umag, the first tourist destination when entering the northern part of the Adriatic coast, is a picturesque Mediterranean town-port. Having excellent traffic connections with the region and Europe, it is located in a wonderful bay accommodating one of the most prestigious blue flag ACI marinas. The sea is crystal clear and suitable for swimming from May to October.
Umag has a rich and interesting past: it was discovered by the Roman nobles who decided to usurp it as their summer residence, while the Germanic kingdoms, the Byzantine Empire and the Frankish state fought over it until it recognized the authority of the Venetian Republic in the late Middle Ages. Umag stayed under the reign of Venice until its fall in the late 18th century. The legacy of those times remains preserved in numerous Renaissance and Baroque Venetian houses of the old Umag town centre, parts of the walls, towers and churches.

Natural beauties, history and tradition of the old town and the surrounding part of Istria, warm Mediterranean climate, high-quality accommodation facilities - luxury and family-oriented hotels, villas, apartment resorts, camps and bungalows make Umag an ideal place for holiday.

Umag offers its visitors supreme gastronomic delights, ranging from renowned Istrian wines, truffles and prosciutto to olive oil, wild asparagus and other Mediterranean delicacies. The year-round wellness and sports offer, numerous festivals, music and gastronomic events top-off the image of Umag as a first-rate destination.

Umag is also known as the town of tennis, mostly because of the ATP tournament Croatia Open Umag, which has been held in Umag for over 20 years. The tournament represents the apex of the tourist season in northwestern Istria and is one of the most important sports and social events in Croatia.